Coaching and Mentorship of Early Ventures

What I do:

I work with startups and student projects to help conceptualize and pressure-test their budding ventures. I help:

  • Spot gaps in logic, story, or value.

  • Pressure-test business cases, especially in healthcare or service models.

  • Help sharpen competitive advantage and message.

  • Bring deep human-centered design expertise to ensure a strong customer-centric foundation and process.

  • Help ideate on possibilities and increase the “value pie”.

When should you reach out?

  • You have an idea for a startup and could use an outside perspective to challenge you answer the tough questions.

  • You have a strong concept but unsure how to best structure it to realize value.

  • You are developing your product and service and could use guidance on how to prototype and test before investing significant resources.

  • You want a “health check” at any stage of your early venture and could use someone to help you poke holes and pressure-test it before the big next step.

I work with early ventures at all stages of maturity: from an idea, to a fleshed-out concept, to post-launch.

What could this look like?

  • Startup coaching intensives.

  • “Office hour” style advisory.

  • End-to-end engagement in university programs, incubators and accelerators.